ICON Multimedia Exhibiting Digital Signage for Smart Stations at InnoTrans 2018
ICON Multimedia will be at Innotrans 2018, the International Trade Fair for Transport Technology, where it will show its digital signage solution DENEVA focused on promoting the ‘smart station’ at Hall 22, Booth 704.
From September 18 to 21 of 2018, visitors to the ICON Multimedia booth at Innotrans will discover a renewed Digital Signage platform designed not only for users as travellers, but also as potential customers of services around stations or airports.
ICON Multimedia is focused on DENEVA to promote the digital transformation of the railway industry by incorporating digital signage to transform the new stations into connected centres.
DENEVA improves the quality of the service and information, as well as increasing security. The software includes wayfinding systems, analysis of audiences that allows advertising campaigns to be customised, as well as measurement of the passenger experience based on feedback. DENEVA software also allows systems to be used by third-party companies, reducing the cost of public infrastructure and improving the return on investment obtained.
DENEVA Passenger Information System is a reference in the main Spanish high-speed stations such as Madrid, Málaga or Valencia, but also in Algeria, Metro Medellín or Metro Santiago. It shows all types of warnings, routes, waiting time, social networks and other entertainment information in real-time. DENEVA becomes an innovative approach to the development of smart cities.
InnoTrans will be held at Messe Berlin, Germany, from September 18 to 21 September. For more information fill out the enquiry form on this page.