Los Angeles’ Metrolink selects UK’s Masabi for mobile ticketing system

27 January 2016 (Last Updated January 27th, 2016 18:30)

Southern California regional rail authority Metrolink has selected UK-based Masabi to deploy its JustRide mobile ticketing system to enable passengers to use their smartphones to buy and display tickets.

Southern California regional rail authority Metrolink has selected UK-based Masabi to deploy its JustRide mobile ticketing system to enable passengers to use their smartphones to buy and display tickets.

Metrolink is a passenger rail system that serves Southern California, including Los Angeles, Orange, Riverside, San Bernardino and Ventura counties, as well as Oceanside in San Diego County.

JustRide has been successfully deployed in other large cities, including Athens, Boston, New Orleans and London, and is set to launch on New York's Commuter Rail and across France later this year.

"Mobile ticketing is increasingly becoming a key requirement for transit authorities both across the US and around the world."

The cloud-based, end-to-end mobile ticketing and fare collection system, JustRide features ticket purchase, user display and easy validation, along with sophisticated back-end infrastructure for secure payments, ticket management, customer service, reporting and real-time analytics.

Following a successful trial, mobile tickets will be made available for travel across all of Metrolink's seven lines and nearly 60 stations later this year.

The Metrolink network already used Masabi's handheld 'Inspect' validation application, which is available on iPhone and Android devices.

Masabi CEO Brian Zanghi said: "Mobile ticketing is increasingly becoming a key requirement for transit authorities both across the US and around the world.

"Following on from our successes in New York, Boston, London and Athens, we are delighted to be now adding Los Angeles to the roster of major cities embracing our smartphone technology to enhance their customers' experience. We look forward to bringing JustRide to the commuters of Southern California."

As part of the deal, optical barcode readers will be installed at station turnstiles, allowing tickets and passes purchased on mobile devices to seamlessly open gates.

According to Metrolink, riders on all seven Metrolink service lines will have the option of buying their tickets through mobile ticketing and continue a seamless connection to city bus, shuttle bus, light rail and subway lines.

In May 2014, New York's Metropolitan Transportation Authority (MTA) and Masabi partnered to deliver mobile ticketing technology on both Metro-North Railroad and Long Island Rail Road.